The right play, at the right age and stage.
In their first 1,000 days your child’s brain is working over-time, growing and developing every day. That’s why choosing the best educational toys for their unique age and stage is so important.
Dream & Discover PlayBox
In their first three months, babies can only see strong contrasts of dark and light. Our most popular PlayBox is full of beautiful black and white toys, carefully chosen to help the little one in your life get to know the big wide world around them.
PlayGym
Our modern, minimalist wooden baby gym is the perfect addition to your playroom. The three-leg design means there's ample room for rolling and wriggling as your baby starts to explore the world around them.
Activity Gym Pendants
These super popular black and white activity gym toys will get your baby practising reaching up, building their hand-eye coordination and visual tracking skills. Even more, there is a little bell inside each one, which teaches cause-and-effect.
Chosen by experts
Our range of baby toys has been curated by experts in early childhood education and child psychology.
Right age and stage
We’ve taken the guesswork out of finding the best educational toys for your baby’s little life stage.
Safe, fun way to play
PlayLogy toys are carefully hand-picked with safety, quality, and (most of all!) fun in mind.
"Using decades of developmental science research, PlayLogy selects toys and activities that are targeted for specific developmental windows across the first year of life.”
Give the gift of play.
For new parents, finding the right toys for their baby’s developing brain can be a struggle. Take a little stress off their plate, by gifting them and their baby a PlayLogy Gift Card.